We’re Special. We’re here to change the way the world thinks about gifting, helping people connect with those they care about by giving gifts that have meaning beyond the mundane. 

Why? Because we believe those Special, happy moments play a big part in strengthening our relationships with those we care about. In an age when people are looking for something more than material, the Special Card can be spent on something they love from a place they adore. Make that happen, and they’ll feel the way you want them to feel – Special.

Give someone you care about a gift from our huge range of digital Special Cards – so they can see just how Special they are. 

Special Card features: 

Digital Gift Cards that can be spent at thousands of places!

Special Category Cards can be spent at thousands of places, both large and small, in-store and online, across Australia! You aren't linked in to a handful of specific major retailers.

 Access your Special Card Anytime!

Store your digital Special Cards in your Special Wallet so you can use it via your phone whenever you want.